Trends in Entrepreneurship and E-Economy among Students in Kwara State Universities
Date
2025-11Author
OLUWALOLA, Felicia K.
OGBUDINPKA, Ijeoma C
FAMAYE, Esther Oluwayemisi
Metadata
Show full item recordAbstract
The proliferation of digital technologies has transformed the entrepreneurial landscape, underscoring the need
for tertiary institutions to equip students with relevant skills to thrive in the e-economy. This correlational study
examined the relationship between entrepreneurship trends and the e-economy among business education
students in two public universities in Kwara State, Nigeria. A sample of 269 students was selected using a
purposeful sampling technique, and data were collected using a validated questionnaire. The results, analyzed
using descriptive statistics with SPSS, revealed a significant positive relationship between social commerce and
the e-economy (grand mean score = 2.72). In contrast, mobile commerce exhibited a weak relationship (grand
mean score = 2.43). The study's findings imply that social commerce is a driving force behind the e-economy,
while mobile commerce has untapped potential. The study's insights have significant implications for
entrepreneurship education and policy, highlighting the need to harness digital trends to foster economic growth.
To leverage these trends, it is recommended that tertiary institutions emphasize social commerce and improve
mobile commerce skills to enhance students' preparedness for the e-economy
